CASH is the greatest success story in the Swiss media business in the last 30 years. The largest financial newspaper today, the weekly CASH covers topics relevant to the Swiss economy, as well as to the international economic scene, politics, the arts and science. CASH has one of Europe’s most detailed and extensive investment sections, which examines international investment opportunities. CASH's readers include highly influential leaders of Swiss industries; among them are bankers, insurance company CEOs and CEOs of international Fortune 500 companies. Polls have shown that CASH is a trend-setting publication that is instrumental in shaping public opinion. The following articles by Cornelia Heins are available in PDF. Interview Besser defensiver investieren Gary Gordon, UBS (PDF) Interview Gute Analysten sind Underdogs Sallie Krawcheck, Smith Barney (PDF)

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